Full Technical On-Page Audits & On-site Health
Our technical SEO audits provide an independent, expert view of issues that may be affecting your site. This enables your website to stay in great condition and ensure that your website content can be crawled by the search engines.
Google has over 200+ factors which it uses to crawl, index and display your website. Some of these include site speed (TTFB), site usability and even the content language used.
Our experts will dig deep and comb your website to identify any behind the scene issues with an extensive on-page technical SEO audit.
Page SpeedOptimisation Service
Is your website suffering poor site speed? Its important that you fix site speed as soon as possible. Every fraction of a second can count and make a difference between the search engines sending you visitors to those staying and engaging with your site.
Our page speed service will uncover all the elements and technical issues that are slowing your website down. After we apply our fixes the results we achieve for clients have a minimum score of 90/100 for the mobile version of a site as per Google’s PageSpeed score. Unlike other agencies and ‘speed optimiser’s’ if we cannot do it for our own site then we don’t brag about being able to do it for yours!
Crawl Optimisation Service
Each site is allocated a crawl budget by the search engines. This budget determines the frequency and priority in which they will crawl any given URL on your site. We analyse your sites log files to see how the search engine bots crawl existing pages of your site. This gives a good idea of what they area able to easily crawl and what errors are preventing them from crawling specific pages. Our crawl optimisation SEO service can be combined into a full audit or taken as a separate service depending on your business requirements.
Structure DataSchema Optimisation
When talking about structured data we are referring to a standardised code format (often called SCHEMA) which the search engines can read. That allows them to understand what an overall page is about and/or specific elements contained within a page. Schema code is often used for local SEO purposes but it can be used for much more than than. Think reviews, faq’s and product information.
Our preferred method is to use JSON/LD code and integrate it directly into a websites code. We can also deploy this via Google Tag manager if required. The benefit of using SCHEMA in your site means increased visibility in search engines as they are more efficient in being able to categorise a website and its relevance for specific terms. Our Schema optimisation service can be combined with a full audit or as a separate service. You choose!
Detailed Technical SEO Reports
Once all the hard work and analysis has been completed we will provide you with a detailed report for you to work on and get your team to start checking things off! Our technical SEO report(s) will be nicely laid out yet prioritised so that you know which critical items need to be addressed first.
We understand that you have a business to run and may not even have a team to implement the changes outlined. If that’s the case or you are pressed for time we can also implement the changes for you!
Ready to Talk?
If you want to succeed online and make your business a success, then get in touch today. We look forward to sharing our SEO expertise and knowledge with you.
Common FAQs About Technical SEO & Our Technical On-Page SEO Services
What does your technical SEO reports include?
Our top level technical report is actually a full website audit. It looks at all the on-page factors that are preventing your website from performing well in the search results. By connecting to your Google Analytics and Search Console accounts we can also identify low quality pages and what your best performing keywords are. On the other hand if you require a specific service and not a fully blown website audit then we have low level reports to cover the issues we find and present the recommendations in a user friendly readable format.
Why is page speed important?
There are 2 main reasons why a site needs to be fast. Firstly a 1 second delay can result in visitors abandoning a site in favour of a faster loading one. Over 40% of all visitors will abandon a site that takes longer than 3 seconds to load. Secondly Google itself prefers faster sites over slower site. Although its not a major signal that Google uses it is still nevertheless a signal.
Our page speed service will uncover all the elements and technical issues that are holding your website back. We take benchmarks using several services. After identifying what’s causing a site to be slow and applying all the required fixes, we then compare that to the end result with our initial benchmark. In all cases our results achieve a minimum score of 90/100 for the mobile version of a site as per Google PageSpeed score.
What access do you need for a crawl?
Depending on what technical aspect we are focusing on we wont need any access. However for us to be able to assess and report on any crawl anomalies we will need access to your website log file. these are small log files which your hosting provider stores and contains information about who, what and when accessed your website. Using this information we can determine the frequency of GoogleBits visit to your website and if its having any issues in its crawl.
Why do you not prefer google Tag manager for Schema?
Just to confirm, we love Google tag manager. It makes adding in code o your website easy. BUT there has been instances when working on a clients site that has used GTM to integrate schema where it has gone horribly wrong. If it works it works well BUT if you have an issue then it can be a real nightmare to fix. That’s why we prefer to integrate schema directly into website code. Plus it makes it much easier to test schema implementation using a tool which is a bit of a pain when using GTM!
Does Schema improve rankings?
Integrating Schema code into your site doesn’t have a direct influence on your website rankings. However it does provide the search engines more relevance which allows them to categorise your website more easily. It helps to increase CTR to your site for key pages as using different types of structured data can be presented in the search results differently to standard results.