Local Search (SEO)
Search Engine Optimisation
Localise your SEO and get your business in front of potential local customers using our local search (SEO) services. Regardless of the size of your business, be it a SME business, shop, restaurant or local window fitter, if your not targeting local customers then your not competing in your local market. Ultimately your missing out on business which is right on your doorstep!
Boost Local Search Visibility, Beat Competitors
Local SEO Strategies that Deliver Results.
Simply having a Google Business profile listing doesn’t mean that you’re competing effectively in your local market. Local SEO is a highly specialised area. Your business and campaigns need to be focused on local terms to not only compete with your local competitors but to ensure that Google favours you over them.
Our local SEO services will compliment your new or existing local listing. That will get your business new local leads & sales. Our tailor-made local search services ensure your website is found prominently in Google’s map listings but also local organic search which leaves you sitting pretty at the top of search results in your local area.
A professional local SEO strategy for your business
New Leads & Sales with our Local SEO Service!
A local service to suit any type of business leaving you sitting at the top of local organic results. Either rolled out in a complete local strategy or separately depending on your business requirements.
Are you ready to beat local competitors?
Business Profile Service
Google Local SEO
Our local search experts will help to turn your Google Business Profile listing into a high performing tool to win more local business. We will help your business to gain the competitive edge to ensure your listing stands out amongst all your competitors. The Gogle Business Profile service will get people to notice and prompt them to choose your business from the local search results over your competitors.
The managed local search Google Business Profile service will keep your audience engaged with fresh content via Google posts. This will help your business to stand out amongst the crowd. As well as actively managing your reputation and customer relationships by responding to reviews and engaging in conversations with your potential customers, we also monitor local search results to help against spam tactics being deployed by dodgy businesses.
On-Page Optimisation
Local SEO Service
We start by finding the right keywords being searched for in your locality. Then we optimise your on-page SEO to ensure that its relevant for your local search terms. This includes schema and rich data inclusion to send the right signals to the search engines.
Google Business
GBP Profile Setup
Setting up a Google Business Profile listing doesn’t have to be a difficult task. But, as Google often updates the way its listing platform works this can mean the process of setting up a GBP account can quickly become confusing and complicated. We will setup your new Google Business Profile account correctly or even update an existing account so that it’s all in order. Whether that is for one location or multiple, we configure everything.
Local Search
Citation Building
We create authority and relevancy by building citations (references of your business/brand) for your local listing across different online properties. Building citations for a local search SEO campaign is an extremely time consuming process. Our years of local search experience has allowed us to build a successful process to build relevant citations effectively.
Local Search
Citation Audits
Having inaccurate business details can negatively impact your local search rankings. Your business is less likely to show up for local results. Our local search citation audit and cleanup service will ensure business information in the local search ecosystem is accurate and up to date. That includes information within the core search engines like Google, Apple Maps and Bing.
Local Search
Local SEO Reports
Our local search engine optimisation reports include data from GA (Analytics), GSC (Search Console) and GBP (Business Profile). The blending of data will allow you to correlate actions taken from the ‘map pack’ with your onsite conversions and leads. This will allow you to assess your businesses performance from Google Business Profile as well as tracking and seeing the progress of your local search terms.
What are the Benefits of Local SEO?
Looking to compete in your local market online?
This is how local SEO can benefit you.
The No1 benefit that a local search campaign provides is an increase in organic local traffic! The more traffic your website gets the more opportunity you have to convert those visitors into paying customers. Your competitors are trying to attract the very same visitors. Local SEO helps your business to stand out from a crowded market and capture the attention of those potential new customers.
- New Business Enquiries & Sales
- Increase in Market share
- Increased Brand awareness
- Organic traffic increase
Ready to Talk?
If you want to succeed online and make your business a success, then get in touch today. We look forward to sharing our UK SEO agency expertise and knowledge with you.
I Am Ready to Win More Local BusinessClick Here to get Started now →
Common FAQs About Local Search & Our Local SEO Services
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Does your Local GBP Service help with rankings?
Many areas we focus on with our local Google Business Profile service will have a direct positive impact on the visibility of your business in local search. The primary focus of our service is to increase leads your business receives but it will also help your brand awareness, market share as well as an increase in traffic!
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Does SEO really help local businesses?
In a word, Yes! SEO helps local businesses, start-ups and smaller businesses build a stronger web presence and potentially leapfrog competitors. The local SEO strategies we employ can position your website on page 1 of Google search which results in a substantial increase in website traffic and new leads. After all who searches beyond page 1 of Google?
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What is local SEO?
Local SEO is an effort to rank and position a website for a specific area in the search results. Local SEO is a strategy to target consumers in a very specific area. Whereas traditional SEO involves ranking and positing a website on a national and often global level, local SEO is often applied to brick-and-mortar businesses looking to target and acquire consumers in a specific area. Local SEO can also work for franchises that want to target multiple area specific locations.
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What local SEO strategies do we employ?
Our Local SEO optimisation service generally includes claiming and optimizing a business’s Google Business Profile page, gathering relevant local citations, generating and responding to reviews, and a content marketing strategy with an emphasis on location-specific keywords.
When people search for local businesses, some of the top results are eligible to appear in the Local 3-Pack. That’s the box highlighted with business listings that can appear at the very top of the Google search results. As a local business, you want to be in the Local 3-Pack. Valen Digital’s Local SEO experts know all the strategies and tricks to enable your website the greatest chance of appearing in the Local 3-Pack results. -
Can I do local SEO myself?
Sure. You can setup a Google Business Profile page for your local website. You would then need to build citations, optimise your Business Profile page and update your website to reflect all this information. We have a detailed guide on how you can do this yourself here.
BUT keep in mind SEO takes years of experience that come about after learning from many mistakes and even more successes. Although our guide will help you we highly recommend you get in touch with us to ensure a proper local SEO campaign works for your business and not against it! -
Do you include reporting for the local GBP service?
Yes. We provide you with a monthly report on the progress of your local GBP campaign. The report will show you the performance of your Google Business Profile listing and highlight actions taken which will include no of calls received, direction requests, website visits etc.
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Can you local SEO for multiple locations?
Yes. Our local search & Google Business Profile service can accommodate for multiple locations. There is no limit to the amount of locations we can help you with. When you are ready get in touch with us and one of our local SEO experts will discuss everything in detail.
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How much does local SEO cost?
The amount you spend on local SEO will depend on the size of your business, the amount of locations you have and how competitive local terms are. Each site is different and has different requirements depending on competition and target audience.
On average local clients can expect to pay anything from £750 a month all the way up to £2k p/m. It’s really depends on your website, the goals that need to be achieved and other factors as described. -
What happens after I signup?
When you signup for any one of our local search services one of our local SEO experts will contact you after 3 days. During this time we will have reviewed your business information in preparation for our initial consultation call. We will discuss our findings in the call and this also allows you to raise any concerns before the service starts. Once that’s done we will launch your local SEO service within the week.
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Is there a minimum term required?
Nope. There are no contracts to sign and our local services are based upon a simple 30-day rolling service. All we require is advanced notice if you want to cancel and that’s it. However please be aware, for any type of local SEO campaign it is advisable to allow at least 3 months to be able to really benefit from such a service. SEO is progressive and its not controlled by an on-off switch!
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If I cancel do I lose all the hard work Valen has done?
Not at all! You will be the owners of all the accounts that are created for part of your local SEO service. None of the work we undertake will be undone or lost if you decide to cancel your local SEO campaigns with us. It’s not how we roll!